BE Creative Brand Coaching

Is your brand holding you back?

build a brand

you love

this is be creative

Craft meaningful brand foundations that give you crystal clarity and the confidence to step into and show off your brilliant business – even if you are not a designer

imagine a business that makes you proud every day

When you step into your power as a female founder, great things happen.

  • You are 100% confident about your mission and truly aligned with your values, your brand messaging becomes crystal clear and laser-focussed.
  • People understand you.
  • Work becomes a pleasure and is second nature.
  • You show up consistently online and offline, unafraid and unapologetic.
  • You are no longer afraid to be seen or heard.

You magnetize your ideal clients.  You generate more leads.  There is less resistance.  You get paid more.

I want this for you and I know that it is possible.

to get to that place of dreams doesn’t come easy

The problem is that you’re:

Working in your business not on your business

In love with the idea of a thriving business, but not in love with your actual business.

Overwhelmed at how much content you need to create and you wish it could be easier.

Confused about what to do to build your brand

Dreams of a smooth-running business have been wishful thinking for longer than you’d care to admit. You have a grand vision that is still out of reach. And you’ve set lofty targets that keep missing the mark.

Your brand is not broken but it feels ‘a bit off’

You have created a brand but it is inconsistent and scattered

You need help honing your target market and making your presence felt

You are plagued with nagging doubt that you are not making the right choices for your business.

You accept work that is not truly aligned, because you’re not sure what you want and you’d rather count the ‘#win’.

It’s time to make a change

And translate your ideas into strategies that work.


want to walk this road together?

I know that creating a brand strategy is HARD to do on your own.

When you are close to your business all day long, doing all the things and trying to make progress, it’s hard to work on your own foundational strategies.

It’s the kind of thing that gets moved to the bottom of the list for other “more pressing” things.

You feel like there’s never enough hours in the day and you have no clear idea on what is going to give your business clarity & momentum – so you just skip it altogether.

But a well-defined brand strategy can transform your business. Things can be drastically different for you with a little structure and accountability.

That’s all you need to stop feeling overwhelmed and start making progress in your business.

If that sounds like the kind of change you’re looking for, then this invitation was made for you.

BE Creative Build a Brand You Love

what if I told you that the answers are within you?


Your personal brand is a culmination of your life experiences, skills, passions and values, and it’s something you can build from the ground up.

When your brand embodies the values that matter most to you, then you will create a company that you love – and something that people can trust and believe in.

In a world where there are so many choices, your brand can be a powerful tool to help you stand out.. It takes more than just a great product or service to build a brand you love. It takes confidence and belief in your ability to succeed.

You don’t need to do this alone though. There’s no greater feeling than being supported and held accountable as you move along your journey.

build a brand you love is a new coaching program

No matter what stage of business you’re in, if you’re feeling stuck with your branding then it could be just the thing to help you.

By taking the program you will:

  • Focus your brand, stand out in the market and package your services
  • Communicate with confidence, on social media, in person or online.
  • Find it easy to make creative decisions. You know how to present yourself and be seen and heard.
  • Stop second-guessing yourself and base your decision making on a tangible brand roadmap.
  • Clearly define your offerings, positioning, messaging and voice so you know what you’re selling, who you are selling it to and how to sell it with ease.
  • Elevate your branding and messaging to convert more browsers into buyers.
  • Walk away with a brand blueprint. Plus the confidence and clarity you need to build your brand the right way and market your business with more impact.

here’s what my clients have to say:


“The most valuable piece of advice I received was to be brave, be myself and let that shine through my branding. Julia encouraged me at every stage and now I am ecstatically happy with my branding. Lots of people have commented and said how much they love it and how it is much more me.”


“For me this was about aligning lots of different elements of my business. We’re conditioned to think we need to know everything and do all the things, but that’s not true. Working with Julia will be the experience and motivation you’re looking for.”


“I feel unstoppable! My brand started off as ‘just me’ and now it feels like the sky’s the limit.

Working with Julia has changed how I see my business (and how I see myself, if I’m honest).”


“Julia was an absolute joy to work with. Her knowledge, patience, style and passion for branding really shone through. I feel really excited and more confident about my brand now. The process really helped me with the clarity of what I want to achieve with it.”

what you’ll get inside build a brand you love

A 4-week group coaching opportunity for those who don’t want to wait months to make things happen.

You’ll be guided and supported through a combination of coaching, expert tips and ready-to-use resources, mindful creativity exercises, and video tutorials.

My signature brand coaching method will unlock your vision and show you that it is all within you.

We begin at ground level; why your business exists, its values and heart, why you do it and who it’s for.

In 4 weeks you will learn how to craft meaningful and essential foundations to build a stand-out brand that you will love, and your clients or customers will too.

what is build a brand you love all about?

Here’s what we’ll cover:

Module One: Unlock your Brand Vision

Do you have lots of ideas on how you want to evolve, grow or be consistent with your brand, but it’s not quite coming to life? 

Learn how to visually describe your brand with a mood board (even if you aren’t a designer!) using my bespoke template, expert tips and brand coaching. This is way more than just the visuals, we’re building confidence here too.

You’ll go from a bit overwhelmed to reassured that a plan is starting to take shape.

Module Two: Discover your Brand Purpose

Are you left wondering what your brand truly means? Maybe you’re thinking about why your business exists and who it’s for?

Time to dig deep! Start defining a Brand Purpose that underpins your business with access to my exclusive Brand Coaching questionnaire; you’ll unearth ‘golden nuggets’ for how to express your business.

If you were struggling with lack of direction, now you’re supported and no longer having to ‘go it alone’, making genuine feel-good progress.

Module Three: Craft your Brand Values, Mission and Vision

This is the biggie; do you have the true foundation all brands must have? Your Values, Mission and Vision to live and breathe? Let’s craft them meaningfully and find ways for you to use them every day in your business.

We build the first blocks of your Brand Blueprint, taking your questionnaire responses to the next level, uncover how to turn any lightbulb moments into your Brand Deck.

You’ll get real clarity on what’s important to you in your brand with revelations and ‘a-ha’ moments a-plenty.

Module Four: A Brand You’ll Love

Are you falling back in love with your brand? It’s time to bring it all together! 

Share your Brand Blueprint progress with the group for a peer review. Use my BE Creative Brand Checklist to start putting your brand realisations into practice in ‘real life’.

What’s next for you and your brand? Step out proudly to present your brilliant business, moving forwards with confidence and clarity.

Want to know all the details?

All sessions will be held virtually on Zoom (GMT)

To get the most out of the brand coaching (and me) please attend as many sessions live as you can, however all sessions will be recorded so you can catch up.

Online course materials will be available to watch for a guaranteed minimum of 12 months after the programme launch date.

We’ll meet weekly:

4 x Monday morning live sessions: 1 x hour Zoom session covering Brand Foundation Modules as above. Learn the fundamentals and how to access your resource for that week.

4 x Friday lunchtime: 90 minute brand coaching session; review your work with me and the group including a live Q&A.

You’ll have access to:

A downloadable Build a Brand You Love workbook, exclusive editable templates and resources

Video tutorials to take you through all the resources and how to use them

Build a Brand You Love email newsletters; full of hints and tips and creative exercises to build on each module

Cohort WhatsApp group for prompts, inspiration and peer support (max 15 individuals)

If you upgrade to VIP (max 10):

You’ll get a personalised review of your Brand Blueprint in a 1:1 brand coaching session with personalised recommendation (more details below).

your investment

Build a Brand You Love is now closed for January 2023, but we’ll be back later in the year, be the first to know by signing up to the waiting list

the value-added results my clients talk about:


“The investment isn’t just in logos, colours etc, it is in saving yourself so much time and potential agony trying to do it yourself. Also when you see your brand come to life in Julia’s hands it gives you such a boost as to what your brand can achieve.”


“My brand is now really starting to attract the clients I want to work with. I’ve booked some really beautiful weddings recently with clients who don’t quibble over the price and who understand how much work I put into capturing their day beautifully. Any investment in your brand is worth it as it will mean you get the clients you want at the prices you want to charge!”


“If you’re pondering the benefits of investing in getting your branding right and /or whether Julia is the right person then STOP. Firstly it’s a minimal outlay, even for a tiny business and secondly Julia will provide you with a wonderful, uplifting brand that feels right TO YOU.”

it’s time to sit down with an honest cuppa, and reflect…

Stop wasting time and money trying to grow your business without a brand built on actual strategy.

You can’t market anything well until you know what it is you’re trying to market.
That’s why I recommend starting with brand strategy first.

meet your guide

Hey! I’m Julia, creative thinker, tea drinker, loyal friend, design obsessive and former retail ‘big-brand’ manager, who loves nothing more than getting feedback like: “You got this SO right”.

I create carefully crafted brand identities and design, with strategies that go WAY beyond just a logo. My coaching supports you every step of the way, to take you from feeling stuck to ‘I can do this!’

I’ve worked with countless numbers of women over the years. I consider it my job to empower you in your business. I do this by creating branding that looks clean and professional, feels authentic and personal and holds true to your values.

My coaching style is easy-going and nurturing. I’ll work with you to bring out the best because I’ve seen what women can achieve with the wind beneath their wings. PS. You’re awesome.

Julia Heffer Build a Brand You Love

this is for you if:

  • You appreciate the value of branding. And you understand the importance of building foundations for growth.
  • You’re a female founder looking to launch a new business, pivot your offering or grow and evolve.
  • Someone who enjoys the learning process and getting hands-on
  • You lack confidence making creative decisions
  • You’re Interested in coaching in relation to your business or brand
  • Collaborative and community focussed.
  • Reflective and self-driven.

Put simply: If you’re a business owner who’s ready to dig deep and build meaningful values, mission, vision, purpose and brand story for the future of your business.

Then welcome! You’re going to fit right in.

this is not a good fit if you’re:

  • Not willing to put in the work – it’s a done-with-you service
  • After a quick fix or a logo as a starting point
  • Looking to rush through the branding process
  • Expecting design work to be created for you at the end of 4 weeks

Are you ready to lay a brand foundation that will support your brand for years to come and lead you to a well built-out marketing strategy?

how it feels to work with julia


“Even when I felt like I was being a bit of a nightmare making my mind up Julia was patient, understanding and nurturing. She really helped me to pull my ideas out of my head and also gave me space to digest and ruminate at each stage. I felt a real sense of control and involvement in the whole process.

This isn’t about logos, it’s about clarity, confidence, support, joy and focus. Julia has been an unmeasurable support, guide and shining light during the whole process.”


“I love it – I am really excited to roll it out and see everything come to life across all my platforms. I am so grateful to how easy and enjoyable you made the process.”


“I didn’t understand why I was so hesitant about doing my website. Through discussion with Julia, I realised it was important for me to get the branding in place first. The colours and designs inspire me for content and how I want the website to look and feel. This feels like the beginning of something very special. I’ve made a massive step forward.

Julia was very patient and never put on pressure. I like to take my time and it felt a very natural and relaxed process.”

frequently asked questions

Q. I’m worried that it’s not the right time or fit for my business

A. This program was designed to be used at any stage of your business because as you grow and evolve, your brand will need to be refined and realigned. 

Whether you’re just starting out or have been in business for a while, now is the perfect time to define your brand strategy because it lays the foundations of your business development.

Q. How much time will I need to commit to getting the results I need for my business?

A. You’ll need 4 weeks to work though the programme from start to finish, and it goes without saying, the more focus you put in – the more you’ll get out.

Q. How is this program different from other brand courses out there?

A. Well, where else will you get a chance to work with yours truly?! Seriously though, I’m totally invested in your success, which is why I’ll be with you every step of the way over our month-long road trip. I’ve packaged all my big-brand experience for clients like Hobbs and Figleaves into a service I can share with personal brands like yours. You may have tried to DIY your logo on a free template site. Or fallen down the rabbit hole of Canva, playing with pretty colours and images. Building a consistent brand is far more than just a logo and I will show you the exact steps you need to create a stand-out brand and market your business with impact in a way that you and your customers will love.

Q. But I already have an established brand! How do I know if this program will help me?

A. This is where you need to reflect and ask yourself if your brand is in alignment with your business as it stands right now. No matter where you are in the life cycle of your business, it’s likely that over time your goals will change, your priorities will shift, your products and services will evolve and your positioning may change. Your branding needs to be refreshed periodically to stay current.

i’m a coach that cares

my guarantee

Your success and positive experience on this program matters to me. I have poured my heart and soul into creating a solid brand building and confidence coaching program for you and your business.

If however in the first 7 days of the program you find that it is not what you were expecting, then I will give you your money back.

All I ask is that you show me the work you have done and give me your honest appraisal. This is my Beta launch and I want to make sure I’m doing everything I can to deliver a valuable and transformational service.


What are you waiting for?


“I am on the right track and feeling positive with regards to next steps. I would highly recommend working with Julia. Whatever stage you are at in your branding journey she will be able to assist. It is very important to have input from someone who knows their stuff.”


“There is so much more than I was expecting! You are an absolute gem! So talented.”


“She was so easy to work with, always really quick to respond and come back with ideas and images, and it really felt effortless!”


“I enjoyed the whole process, nothing was too big or small to discuss with you. Very confident and excited on how versatile [my brand] is.”

© BE Creative 2023